How To Make Your Customers Feel Loved

21 January 2005 06:04

I just love offbeat stuff. Like this email reply I got upon ordering a CD from CDBaby.com:

Thanks for your order with CD Baby!

Your CD has been gently taken from our CD Baby shelves with sterilized contamination-free gloves and placed onto a satin pillow.

A team of 50 employees inspected your CD and polished it to make sure it was in the best possible condition before mailing.

Our packing specialist from Japan lit a candle and a hush fell over the crowd as he put your CD into the finest gold-lined box that money can buy.

We all had a wonderful celebration afterwards and the whole party marched down the street to the post office where the entire town of Portland waved 'Bon Voyage!' to your package, on its way to you, in our private CD Baby jet on this day, Wednesday, January 19th.

I hope you had a wonderful time shopping at CD Baby. We sure did. Your picture is on our wall as 'Customer of the Year'. We're all exhausted but can't wait for you to come back to CDBABY.COM!!

With emails like that, who needs chocolates?

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Filed under: General

Comments (3) -

Andreas
Andreas
1/21/2005 10:57:30 AM #

Wah, wow, this is fantastic.  Entices you to buy more, right?

dJ phuturecybersonique
dJ phuturecybersonique
1/21/2005 12:55:56 PM #

actually, their free cd offer for every subsequent purchase is enticing! that email is just gravy - a nice touch from customer service methinks! very unlike the mundane and 'corporatish' sounding mails from we typically get from customer service of other companies.

LeiF
LeiF
1/22/2005 7:19:57 PM #

what did u buy dude? :)

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